The world's first

Baby Restaurant

Hi!

Even babies deserve to eat delicious food. And what better place to eat food that tastes better than usual than a restaurant? So, a pop-up restaurant was set up in the Redi shopping center for a few days, with the aim of bringing babies and their food to the center of a restaurant for the first time in human history. The restaurant offered a wonderful atmosphere designed for babies and a three-course menu based on Muru Baby products, designed by Michelin chef Henri Alén himself.

Small Customers, Big Experiences

The restaurant was open from November 14 to 16, 11:00 a.m. to 3:00 p.m., at the Red shopping center. There were about 20 seats, and reservations could be made, just like at a real restaurant, at murubaby.fi/vauvojen-ravintola. If there was space in the restaurant, you could of course walk in without a reservation. The restaurant was launched on opening day with a special restaurant event for influencers, or rather their babies. After that, the restaurant was open to all babies.

From the very beginning, the Muru Baby brand has been based on the idea that children and babies also deserve delicious food made from high-quality ingredients. And what better place to eat food that tastes better than usual than a restaurant? Parents often worry about whether their children will behave appropriately in a restaurant.

At this restaurant, you could make a mess, cry, and throw a tantrum to your heart's content, without getting dirty looks from the neighboring tables. The most important thing for us is that future generations are given wonderful taste experiences right from the start of their lives.

We clearly filled a need, as the Muru Baby Pop Up restaurant was fully booked within four hours. There is a real need for child-friendly restaurants (where children are genuinely taken into account in the menu and the space).

Our fine-dining pop-up restaurant also made it into MTV3's legendary closing segment of the ten o'clock news.